Ronn Torossian

Ronn Torossian
With 25-plus years of experience creating powerful narratives, Ronn Torossian is one of the most well respected Public Relations professionals in America. Under his leadership, 5WPR has grown into one of the 10 largest independent PR firms in the nation, with more than 250 professionals. Torossian has been recognized with many awards, including being named PR Executive of the Year by the American Business Awards, and Ernst & Young Entrepreneur of the Year semifinalist, amongst others. His firm has been named “PR Agency of the Year” multiple times by the American Business Awards. Torossian is an active philanthropist and communal leader serving on multiple charity boards. Torossian’s book, “For Immediate Release: Shape Minds, Build Brands, and Deliver Results With Game-Changing Public Relations,” is a PR best-seller. An American-Israeli, Torossian has two children and is a member of Young Presidents Organization (YPO).

ARTICLES BY: Ronn Torossian

March 15, 2012 11:07 am

Claire Danes, and Record Tourism in Israel

It is absolute cause for celebration that a record number of tourists - 232,000 - visited Israel in February 2012, according to the...

March 11, 2012 5:06 pm

The Lancet: A Biased and Shameful Medical Journal

"The Lancet" is a weekly peer-reviewed medical journal, which is described on parent company Elsevier's, website as "the world's leading independent general...

March 7, 2012 4:09 pm

Everyone in Washington Loves Bibi, (Except Obama)

While many liberal pundits talk of a "hard-line" Israeli government or a "militant" conservative Likud Party, even an internal Likud publication couldn't dream up a...

March 7, 2012 11:27 am

Best Stock Market In The World? Israel

So with all the negative headlines which surround Israel daily - from the threat of Iran to pressures from the Palestinians, one could easily overlook...

March 6, 2012 4:13 pm

Israel is Sexy, it’s Time to Sell That

Israel is indeed an unbelievable country - it's the land of modern miracles. The country unfortunately has a stigma which deters tourists. The continued Israeli-Arab...

March 6, 2012 1:06 pm

Obama a Philo-Semite?…No Chance (VIDEO)

When President Obama beat Hillary Clinton to win the Democratic nomination in 2008, I recall a right-of-center Israeli Knesset member telling me in a private...

March 5, 2012 10:06 am

AIPAC Was Right to Ban Anti-Israel Media

Working in public relations and, in particular on crisis management issues, PR pros have to balance between client images and reporters needs -...

March 2, 2012 11:27 am

The Supreme Court Justice Who Refused to Sing the National Anthem

Could one imagine the media outrage if Supreme Court Justice Clarence Thomas, or Justice Alito refused to sing the American national anthem? One could envision...

March 1, 2012 1:22 pm

Shimon Peres, “The View,” and German Soccer

Shimon Peres had a simply awful appearance on "The View" Wednesday morning - the 89 year old President of "start-up nation", in a...

February 28, 2012 11:12 am

Combating Israel Apartheid Week on U.S. Campuses

In the liberal, academia focused world of American Universities, acceptance, tolerance and universalism are the buzzwords of the day - unless said...

February 27, 2012 3:21 pm

Jeremy Lin: A Celebrity Role Model

A few months ago I wrote an article about the Top 10 Living Jewish Celebrity Role Models (Living) which garnered extensive media attention in the...

February 26, 2012 2:02 pm

Administrative Detention: U.S., Australia and Israel

Surrounded by violent enemies, one may think that the only democracy in the Middle East - a Western facing, liberal nation could be a media...

February 24, 2012 10:37 am

Mossad, Zuckerberg, Peres, and Israeli Leaks

The world of publicity is never far from "Brand Israel" and this week pre-Shabbat a number of interesting stories in the mainstream media: The Mossad,...

February 23, 2012 10:48 am