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New Adidas Ad Features Orthodox Jewish Marathon Runner
by Shiryn Ghermezian
Bracha “Beatie” Deutsch. Photo: Facebook.
Orthodox Jewish marathon runner and mother-of-five Bracha “Beatie” Deutsch stars in a new advertisement for Adidas.
Deutsch, 29, shared on April 20 the new Adidas Facebook ad, which features a partial view of her face and the message, “Where some see an Orthodox runner, I see my belief pushing me forward. Impossible is nothing.”
The US native, who moved to Israel a decade ago, also wrote a lengthy Facebook message about perseverance, saying, “if there’s anything I’ve learned from running, it is to stand strong and stay positive, to drown out the voices of self-defeat and hold on to faith. And that nothing is ever IMPOSSIBLE … Thank you @adidas for the opportunity to share this powerful message.”
Deutsch is the Israeli national champion in the marathon and half marathon, according to her website. She was named one of the 50 most influential Jews of 2019 by The Jerusalem Post.
In 2016, she finished sixth in the Tel Aviv Marathon just four months after began running. She had dreamed of competing in the upcoming Tokyo Olympics, but recently lost a competition that would help her qualify for the Olympic Games.
